Kenyan TikToker and crossdresser Kevin Kinuthia has opened up about the lucrative world of content creation, revealing that he earns millions of shillings from his social media platforms, particularly TikTok.
In a recent interview with Nicholas Kioko, Kinuthia shared that content creation is now his primary source of income, allowing him to enjoy a lavish lifestyle.
With a massive following on TikTok, he has attracted the attention of various brands that pay him handsomely for advertising their products.
“My money doesn’t come from lives and gifts, because I rarely go live on TikTok,” Kinuthia clarified. “I have a huge number of followers, so a lot of brands trust me with their products, and they pay me well to advertise them on my platform.”
The TikTok star disclosed that his monthly earnings fluctuate depending on the number of advertising deals he secures, with his highest-earning month raking in a staggering Ksh. 1.4 million. This, he says, proves the immense financial potential within the content creation industry.
Kinuthia also revealed that he dropped out of school to pursue content creation full-time, a decision he does not regret.
“So far, I don’t regret my decision because I am living a lavish lifestyle and making millions from my content.”